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Mark Lasser Joins Market7

May 31st, 2010 by Seth Kenvin

Dog in tow, new sales guy gets case for Market7, having “been there” producing

Economy reviving? Market7 releases our first new employee interview in a long time. Mark brings an eclectic resume that ranges from B movie king Roger Corman to tech industry stalwart Hewlett-Packard, so he’s a natural fit for us. This is our first remote interview, and please excuse the “Call Recorder Demo” slapped on here since we are still just “trying out” / haven’t yet bought the 2-site recording software (but they at least get a link out of it). Economy may be reviving, but we remain a parsimonious start-up. One that’s now joined by Mark working hard to advance us, and if you reach out to sales@market7.com he’s glad to share how we can help ¬†you.

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video.Market7 release from Jan 27 ’10

February 1st, 2010 by Seth Kenvin

Dynamic streaming improves quality of video, and quality of play experience, and more

As our base diversifies, including expanding use on bigger budget production projects that tend to involve longer footage, customers increasingly request that our player functionality be immediately and comprehensively available for any portion of small or large video files. Our initial player functionality has been based on progressive download, meaning that once a video is requested, it loads in timeline order, and later portions of the video aren’t immediately available until the download catches up. As part of our assessment, and after experiments with a few commercial streaming servers, we determined the best approach for us is to engineer and implement our own approach to dynamic streaming, which we’ve spent the past month or so developing, along with a few other cool annotative player features, demonstrated here:

To assure good customer experiences, and even though we’ve already extensively tested, we haven’t yet turned on the new dynamic streaming for everyone, and we’re asking for volunteers. If you would like us to turn on dynamic streaming for (a) particular project(s) of yours, please email support@market7.com or sales@market7.com letting us know which project(s) and we’ll do so. Once we confirm that video play and annotative interactivity works robustly across projects, video files and users, we’ll turn on dynamic streaming everywhere, which should occur during February 2010.

Dynamic streaming, like its name indicates, allows users to click anywhere within timeline of a video immediately upon load, and play of video from that requested point is immediately responsive. Also, in implementing the architecture we have also allowed for Flash (.flv) and H.264 (ex: .mp4, .m4v) videos to be in-the-clear in our player so they do not get transcoded, meaning that they are immediately available for play upon upload, and that they are played at full quality of the source content with no modification. Videos of other formats do still have to be transcoded to Flash for our player, although from the File Actions button in our player, the original states of those videos can be downloaded with full fidelity for file-transfer purposes including to see un-modified in a compatible player. One more change we made to our player is allowing j-k-l keyboard shortcut navigation back-play/pause-forward, and the same for left and right directional arrows and space-bar, with additional benefit of visual fast-forward and rewind by holding down the appropriate keys.

The player enhancements are demonstrated in the screen-capture video towards the top of this blog post. Other enhancements with this release include:

  • Continuing last couple of months’ theme, we’ve made still more speed improvements, especially this time for loads of project home pages
  • Improved layout and presentation on printouts of pages from Script, Task and Event modules
  • Easier flow for inviting new members to projects
  • Activity feed reflects the first time a new member logs into a project

And again, please do email to support@market7.com or sales@market7.com letting us know projects of yours you’d like us to move to dynamic streaming immediately so that you can try it out (and please let us know how it works for you).

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