This morning, we announced that BET Networks is using the Market7 platform to collaborate on production of scripted productions and original movies. Debra Kaufman over at Creative Cow took some time to talk with BET and our CEO Seth Kenvin about how they’re using the service, plans to expand use moving forward and why it works for them in a production environment where everyone is always on the move.
Click the image below to check out the full article.
The Market7 team descended on NABShow last month. At the show, Craig Heiting, the company’s new VP/GM of media and entertainment, sat down with video biz guru Will Richmond to talk about momentum among the Hollywood set. Craig talks about why Market7 is perfect for studios, producers and talent that all need anywhere access to video, fast. And how Market7 makes that easy. Full interview below.
Market7′s CEO, Seth Kenvin, recently spoke with EContent about achieving success with video on the Web. Part of the discussion included why many find video to be a more challenging medium to tackle versus most other marketing vehicles. And how services like Market7′s can help make the process easier for anyone that needs to create video. You can check out the full story by clicking the link below.
Market7 Hollywood guru Craig Heiting called into Digital Production Buzz last night to talk with host Larry Jordan about the company’s plans for NAB and some specific features being rolled out for studio and broadcast customers. He also gave out a top secret promo code that you can use to get even more bang for your buck when signing up for Market7. Check out the clip below or visit the site here to hear the full episode.
Jim O’Neill over at FierceOnlineVideo just posted on Market7′s increased focus on reaching more Hollywood studios and producers. The article features some good background on Craig Heiting, Market7′s new VP and GM for media and entertainment. Check out the story here.
Market7 CEO Sits Down With Beet.TV for the Latest on Better Video Collaboration
Market7′s offering for better video collaboration around media production continues to evolve. And Seth Kenvin sat down with Beet.TV’s Andy Plesser to talk about the latest and greatest.
You’ll hear from Seth about Market7′s focus on being non-technical to cater most to how many different groups of people need to work. And its latest efforts on targeting the television, movie and advertising companies that need to produce more content than ever, especially given the need to feed the Web.
Check out a brief article here and click below for video.
Market7 CEO Seth Kenvin recently took to Skype to talk about streamlining video production in the enterprise with biz video analyst Steve VonderHaar. The interview (embedded below) covers how video produced in the enterprise comes together during the production phase, how Market7 streamlines collaboration and project management, and how video production is changing in the enterprise. Check it out for some great insight on what Market7 is doing to help businesses address the fast-paced evolution of corporate video.
We love talking about what Market7 can do for any enterprise executing on a video strategy. But it’s even better to hear firsthand from our customers how we help streamline complicated video workflows. In the current issue of EContent Magazine, writer Marji McClure, takes a look at the components of a successful online video strategy.
Market7′s Seth Kenvin is quoted regarding how video is evolving as a communication tool of choice in the enterprise. And Market7′s customer, the Telecommunications Industry Association (TIA), is profiled for its use of video in providing content about industry news and events to its members. The profile includes details about how Market7 helps the organization’s relatively small staff produce large quantities of programming, which has included 60 programs in the first half of 2011 alone.
We’ve linked to many customer profiles on this site. Each demonstrates unique uses of Market7 toward one common goal – doing video better. We hope you’ll click over to EContent to read the article. Or if you subscribe to the print edition, check it out there, complete with pretty pictures, which include the TIA’s content in the Market7 Annotative Player. Maybe it’ll even help you start to crystallize your own corporate video strategy.
Ask any enterprise marketer how they’d approach a video production project and you’re likely to get very different responses.
While there is no one best path to successful video production, there are some important pre-production practices that anyone should consider before they touch a camera. And Market7 CEO Seth Kenvin has laid them all out over at Larry Kless‘ OnlineVideoPublishing.com. You can check out the article right here. Give it a read to see how you may be able to improve your production planning to maximize quality and impact for your next project.