Market7

Another Vertical! I am getting sucked more deeply into these conventions than the Olympics ever had me, as attested by my twitter stream. There is some really good (& some not-so-good) speaking going on, and some compelling prospects still coming up. Along with sports, and, um adult entertainment, oh and also religion and education — anyhow, politics has long been one of the fields leading in realization of video technological innovations, a notable example being the rise to prominence of Pseudo.com through its 360-degree live coverage of the 2000 RNC.

As an increasingly obsessive start-up guy, any non-Market7 thought that rises in my head immediately beckons its company-relevant peers, so as I start pondering this election season I quickly segue to considering what usage our offering may find in political activities. So we’re talking to people in this field. And the reception’s good. Political video production tends to be tightly time-constrained, logistically complex, multi-handed, and subjective in nature which raises the priority for clear, organized and consensual collaboration — areas in which video.Market7 excels. Stay tuned.

Seth, in between meetings,
at Il Fornaio Palo Alto
writing this blog post